Lexus Lashes Out at Audi, BMW and Mercedes

Commercials

Tells customers to “wake up!” and buy a GS 350.

If you want your next car to have a four cylinder engine, standard cloth upholstery and front-wheel drive, go ahead and head into a Mercedes-Benz, BMW or Audi dealership and get yourself an E-Class, 5-Series or A6. That’s what Lexus says in its new GS 350 ad, which says that buyers have been 'hypnotized into feeling satisfied’ with what German automakers are offering, rather than listening to the company’s “wake up call” and opting for their finer offering.

Check out Lexus’ newfound balls, calling their German competition to order:

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