The Star Concept gives us a glimpse into Lincoln's electric future.
Lincoln may be known for creating luxurious land yachts such as the Navigator but that's all set to change in the next few years. Ford's luxury marque teased an electric vehicle this month, signaling a new direction for the carmaker. Now Lincoln has unveiled the Star Concept, an aerodynamic EV that is said to preview the company's design language for future electric vehicles.
The look will be applied to three all-new EVs set to debut by 2025, with a fourth arriving by 2026. While the brand is heading in a different direction, the newcomers will still retain core Lincoln traits; beauty, human, gliding, and sanctuary. We hope the striking Anniversary concept is one of the anticipated EVs.
"This is a shining example of what happens when we combine Lincoln luxury with flexible electrical architecture to create unimaginable experiences for customers. We can truly revolutionize how people engage with the brand and scale it across an exciting lineup of products that catapult Lincoln into the digital, connected age," said Ford CEO Jim Farley.
A modernized aesthetic brings the company's design language into the future. Sleek and dynamic, it's got a far more avant-garde look compared to Lincoln's contemporary offerings. The company is making a big deal about the use of light, scents, and displays to create a premium experience. With the use of crystallines and backlit exterior features, Lincoln is aiming to "create the ultimate sanctuary."
We're guessing the Star Concept will utilize lighting elements on the bodywork to highlight styling details. As seen in the teaser image, the Lincoln badging lights up as owners approach the vehicle. The cabin is the most exciting aspect of this concept, though.
The first- and second-row seating areas have been partitioned through color and design. The Star Concept boasts reclining lounge seating, individual leg rests, and storage. Those seated in the rear are privy to a luxurious glass beverage chiller, sited between the rear seats. We're looking forward to this - the Navigator is proof the company knows how to create a luxurious experience.
The cabin ambiance is elevated by tasteful 3D-printed metal latticework found on the A- and D-pillars and is visible from the outside. These transparent trimmings create a spacious feeling within the cabin and, together with the full skylight with a digital shade, allow natural light to flow into the cockpit.
Tech lovers will delight in the curved horizontal display that spans the width of the facia. This flows into the central control screen (and the second-row display). It's not just a digital overload, though. In keeping with the sustainability theme, leather and chrome alternatives work together to create a more premium experience.
The rejuvenation moods come across as a touch gimmicky; together with scents and lighting, three settings allow passengers to transform the cabin into a sanctuary. Coastal Morning, Mindful Vitality, and Evening Chill provide different in-car experiences. Lincoln says the trio of moods is "built around the body's natural circadian rhythm of [the] morning, day and evening."
The lack of an engine aids in practicality, with Lincoln noting the front trunk will provide plenty of space. On the convenience front, the new Lincoln Intelligence System boasts a digital assistant which includes driver-assist features such as Help Me See and Park for Me. Elsewhere, Lincoln Attache makes an appearance; a digital briefcase allows occupants to safely store their devices. Impressively, it serves as a charging pad, too.
Lincoln hasn't said much about the electric motor and battery but has said its rear- and all-wheel-drive flexible battery-electric architecture opens up new avenues for design, noting that the flexible platform means engineers and designers can work together to reimagine the interior, for example.
The Star concept is massively important to Lincoln; Ford's chief designer is hoping to create visually exciting concept cars and the Lincoln is the first of many.