The iconic tricolor looks right at home.
Maserati is a distinctly Italian brand. Like Ferrari and Lamborghini, it is proud of its heritage and names many of its models with the language of its homeland. The Quattroporte is one such model, but to further enhance its image as a luxury Italian automaker, the brand has released information about two new models. To be fair, they aren't actually new models, but they are pretty cool. The Levante Trofeo and Levante GTS have been selected as part of what Maserati calls a "renewal project". The project entails hand-painted tricolor stripes in the colors of the Italian flag being applied to the hood and roof of the SUV.
While the 2021 Levante looks like it's going to be quite a special new arrival for the brand, it still needs to shift some of this year's models. What better way to do that than a special edition that pays tribute to the brand's identity? In order to further draw the public's attention, three Levante Trofeo and two Levante GTS models with this special, hand-applied finish will be on display in the main cities of the EMEA - Europe, Middle East, and Africa - market. The finish may just be a small addition of paint for the model but there's no denying that this subtle change looks tremendous.
So what does this new livery mean for the general enthusiast? Well, obviously five vehicles is far too few to make any money off, but Maserati's press material has also revealed that, although the hand-painting of regular models is not likely to be expedient, the livery itself will be available on all Maserati models in the current range. This will happen once the five vehicles mentioned above have been put on display. Here's hoping that the reinvention of the Maserati brand allows the continuation of attractive yet nostalgic special models like these. After all, Italian car companies are all about flair and history.