McLaren Artura At The Center Of Real-Life Clue Murder Mystery Game

McLaren has announced a unique partnership with games and entertainment brand Hasbro, that will see the Artura hybrid supercar embroiled in a mysterious murder mystery in the Clue universe. From March 2, fans of the much-loved board game can participate in a month-long murder mystery on Instagram, where they'll be challenged to solve the murder of Boddy Black, a rich industrialist and the owner of an exquisite McLaren Artura.

The supercar is described as Black's most cherished possession, and we first glimpse the orange-painted beauty parked outside of Black's sinister Tudor mansion.

Fans must tune into the @officialclue Instagram account for their daily clues, including witness statements, suspect testimonies, new evidence, and first-person accounts of the suspicious murder.

In the second week of the investigation, sleuths will have to head over to @mclarennorthamerica where they will uncover a piece of evidence involving the victim's Artura. Whether this is a crucial piece of evidence remains to be seen, but it could be the key to uncovering Black's murderer.

Fans of Clue will be pleased to see all their favorite characters return. The ravishing Miss Scarlett, Professor Plum, and the four other dinner guests all have a motive for murder. As you'll see in the video above, the dastardly Boddy Black cut his acquaintances out of a lucrative business deal, angering everyone seated around the table.

It's certainly a bizarre collaboration - far from the oddest we have seen - but sure is a unique way of promoting the brand. Fans of the Clue franchise will remember the Artura for its role in this exciting social media series.