Because animals supposedly make everything more fun.
This year's crop of Super Bowl commercials have officially begun. Some turn out to be the funniest and most memorable commercials of the year. Other times they completely bomb. Mercedes-Benz USA has just released, in its own words, the "legend of two woodland creatures racing for forest dominance gets a fresh, modern spin thanks to a special guest appearance by the 2016 Mercedes-AMG GT S."
Basically it's a rehashing of the tortoise versus the hare, only now the former wins the race by stealing a Mercedes-AMG GT S. The promotional pitch works decently enough and animals always make things funnier, but still, is this the best the automaker's advertising firm could come up with? Let us know what you think.