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Mercedes Japan Uses Mario Brother to Promote GLA

Commercials / 32 Comments

Does there really have to be a reason?

Immediately rocketing us back to the happy days of second grade, this new Mercedes-Benz commercial, coming directly from Japan, kicks off with an 8-bit Mario Brothers video game. Mario gets into a digital GLA crossover, and heads out to fight the evil mushrooms and gather coins. Then, brother and car both suddenly turn into the real thing. Don't ask us exactly what Mercedes is trying to say here. It's Mario Brothers and cars all wrapped up in one spot, so it's got to be cool.

Check it out here:

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