Electrification is Ford's biggest priority right now.
Ford's electric revolution is about to begin. The first Mustang Mach-E models are on the verge of being delivered to US clients, an electric Ford Transit is in the works, and the American brand's new CEO, Jim Farley, has already confirmed that he envisions Ford's future EVs being affordable to the masses. We also know that an all-electric Ford F-150 is on the way to do battle with the Tesla Cybertruck and recently-unveiled GMC Hummer Pickup. But a new report gives us an inkling as to what to expect from the next Ford EV in the pipeline. This is according to a report from Ford Authority, which claims a new vehicle to be produced at Ford's Cuautitlan, Mexico plant, which also produces the Mach-E, will be based on the Mach-E's platform.
This should come as no real surprise, as modular architecture has become all the rage in the last couple of decades, enabling manufacturers to reduce development costs for multiple vehicles. This is particularly important if Ford is to achieve Farley's goal of selling a full range of EVs between $20,000 and $70,000. Electric vehicle architecture is even easier to share than traditional vehicle platforms as all the powertrain components are essentially housed in a proverbial skateboard which can underpin a body of any design. The proportions can also be fairly fluid due to the packaging systems and the fact that a body can be made larger than the base platform without much trouble. As for what the vehicle might be, we can only speculate.
In the build-up to this new vehicle, however, Ford will be ramping up employment due to demand for its slew of EVs. The company is investing in a number of production facilities, including $1.35 billion in the Oakville Assembly Plant in Ontario from 2024, where the next-generation of BEVs will be built. Hau Thai-Tang, chief product platform and operations officer for Ford stated that the brand is "investing heavily in our vehicle programs as well as building out our manufacturing capabilities. This will allow us to scale quickly as customer interest in these new products grows."
A further $150 million will be invested in the Van Dyke Transmission Plant in Southeast Michigan, which will build e-motors and e-transaxles from 2021.