It looks like the perfect replacement for the aging Chevy Trax.
Last year, we heard about a trademark filing submitted by Chevrolet for a model called a 'Groove' and speculated about where this vehicle could fit in. At that point, all we had to go on was a quirky hatchback concept by the same name which was introduced in 2007. Now, we have our answer: the Chevy Groove won't be a hatchback, but rather, a compact crossover.
Information obtained by GM Authority confirms that the Groove will be based on the Boajun 510, a small Chinese crossover. It will be sold in around 40 countries, including regions in Africa, the Middle East, and Latin America.
The Groove is quite a stylish small crossover, with clean lines and ultra-slim headlamps flanking a large grille. It's definitely more attractive than the rather dull Chevrolet Trax, currently the brand's smallest SUV offering in North America. Although the stylistic similarities to the Boajun are obvious, there are just enough changes to set the two crossovers apart. At 166 inches in length, it's almost identical in size to the Trax.
It's not the first time that one of Boajun's models were rebadged as Chevrolets, as the same thing happened when the 530 morphed into the Chevy Captiva. It's an unsurprising move considering the ongoing success of the SAIC-GM-Wuling joint venture, which owns the Boajun brand.
It's nice to see that one of Boajun's stylish crossovers got the Chevy treatment because just last year, we said that the Boajun RS-3, sold in China, looked a lot better than the dated Trax and rather bland Buick Encore we have here.
It's expected that the Chevrolet Groove will debut soon in South America, but don't expect to see the small Chevy in the US, where larger SUVs prove to be more popular. Besides, Chevrolet already offers the Blazer, Equinox, Traverse, and Trax, all of which carry a starting price of under $30,000. Yet another affordable SUV would likely be overkill, but as for replacing the Trax with the newer Groove? That sounds like a plan to us.