New BMW M3 And M4 Already Getting A New Face

Design / Comments

It's one of the best fixes of the dreaded grille we've seen so far.

Ever since the all-new BMW M3 sedan and M4 coupe were revealed to the world, those comically long kidney grilles have been a hot topic. Many diehard BMW fans don't like them, while enthusiasts of other brands have used words to describe the new look that can't be printed here. Even a former BMW designer - who otherwise likes the new 4 Series - can't understand the implementation of the grille, while some designers have gone about fixing BMW's mistake.

Prior Design has now come up with several other design solutions to improve the M3/M4's face; as expected, the end result is much less offensive. The German tuning house came up with several iterations of the kidney grille and a revised lower bumper design for the M3/M4, and pretty much all of them look better than BMW's original.

Prior Design/YouTube
Prior Design/YouTube
Prior Design/YouTube
Prior Design/YouTube
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The smaller grille allows one to appreciate appealing aspects of the existing car's face that were overwhelmed by the grille, such as those sleek headlights with their L-shaped LED DRLs and the power bulges on the hood. One of Prior Design's recreations features a grille that's very similar to that of the 8 Series, which is one of the better-looking modern BMWs around.

Another iteration of the grille shows the lower half of a square-shaped grille with thicker, darker surrounds, a design that adds some more aggression without losing its BMW identity. What's especially noticeable with all of the designs is that the license plate becomes much less of a distraction, because it isn't blocking any part of the grille.

Prior Design/YouTube
Prior Design/YouTube
Prior Design/YouTube
Prior Design/YouTube

Prior Design's unique front bumper designs are also generally successful, with a mesh-type lower section that adds to the car's broad stance. Although these M3/M4 redesigns are just digital renders, for now, Prior Design has previously put into production some works of art, such as a widebody kit for an Audi Coupe, thereby creating what is pretty much a convincing impression of what an RS2 Coupe could have been.

If the company offered a front fascia kit for the M3/M4, we wouldn't be surprised to see these being snapped up. It's just a pity that we even have to entertain the thought of a bona fide M car having its styling fixed.

Prior Design/YouTube
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