New Ford Bronco Will Be Revealed At A Special Place

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This year's Detroit Auto Show has moved from January to June.

The 2021 Ford Bronco is easily one of the most anticipated new model debuts of 2020. Ford has already confirmed the new Bronco will debut sometime in the spring this year, but a specific debut date is still being kept under wraps. We speculated that a spring debut points to the 2020 New York Auto Show in April, but an inside source has told The Fast Lane Car that the new Bronco will make its world debut at the 2020 North American International Auto Show in Detroit.

Ford/YouTube
Ford/YouTube

For the first time, this year's Detroit Auto Show has been moved from January to June. The show will run from June 7 to 20, which is when the spring season ends, so the rumor seems feasible.

Debuting a new model as highly anticipated as the new Ford Bronco would certainly start the revamped Detroit Auto Show with a bang. Ford could also reveal the new Bronco at a separate event a few days earlier to give it maximum exposure before debuting the rugged off-roader to the public at the auto show. Ford adopted a similar strategy with the Mustang Mach-E, which debuted at a standalone media event in LA before making its public debut at the 2019 LA Auto Show.

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Ford/YouTube
Ford/YouTube

When it goes on sale, the Ford Bronco could pose a serious threat to the Jeep Wrangler. Like the Wrangler, the new Bronco is expected to feature a removable roof and doors. Ford has already previewed what the rugged off-roader will look like with the Bronco R racing prototype, but the one-off SUV failed to finish the grueling Baja 1000.

Styling-wise, expect the new Bronco to retain the original model's boxy shape, round headlights, and bold Bronco lettering on the grille but be updated with modern underpinnings. It will share its body-on-frame chassis with the Ford Ranger, meaning it will likely pack a 2.3-liter EcoBoost engine paired with a 10-speed automatic transmission.

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