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The Lordstown Endurance electric pickup comes with 600 Tesla-fighting horsepower.

After a long wait, we finally have the details on the forthcoming Lordstown Endurance - a future battery-electric pickup truck to be produced by startup Lordstown Motors at GM's old Lordstown, Ohio assembly plant. The most pertinent figures: 600 horsepower, and an EPA-estimated 200 miles of range or more. Lordstown Motors is targeting a sale price of $52,500 with the truck - or $45,000 after the US's $7,500 federal tax credit.

Those notable specs were announced at the same time that Lordstown Motors opened the truck up to preorders from prospective buyers, revealing a truck that ought to prove competitive with the likes of the Rivian R1T and Tesla Cybertruck, while perhaps not outgunning them.

Lordstown Motors
Lordstown Motors
Lordstown Motors
Lordstown Motors

The Lordstown Endurance is unique among that crop of battery-electric pickup trucks for its quadruplicity of hub-mounted electric motors. Hub motors of the sort the Endurance will use ought to give the truck awesome AWD torque-vectoring capabilities, but at the expense of significant added unsprung mass. Greater unsprung mass contributes to impaired handling and poorer performance especially over rough pavement, although it can contribute to a more insulated ride.

Some other significant Lordstown Endurance specs were announced at the same time as the above, including its towing capacity of 6,000 pounds, top speed of 80 mph, and estimated recharge times. Lordstown claims the truck will be able to recharge to 95% full in as little as half-an-hour to an hour-and-a-half when using Level 3 DC charging.

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Workhorse Group
Workhorse Group
Workhorse Group

The Lordstown Endurance, which started life years ago as the Workhorse W-15 plug-in hybrid, will be aimed primarily at fleet operators, not private buyers, which is still relatively uncommon among pure-electric vehicles. That explains the depressingly slow 80-mph top speed; many internal combustion engine work trucks have a governed top speed set at around the same point.

The Lordstown Endurance is slated to start production about a year from now in late 2020, with the help of a $40 million loan from General Motors. The company aims to eventually get to a place where it can build half-a-million new electric vehicles every year.

Workhorse Group
Workhorse Group

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