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Next Ford F-150 Will Challenge Ram 1500 Like Never Before

Truck / 11 Comments

This goes beyond regular truck duties.

The Ford F-150 has not only been the best-selling full-size pickup truck in America, but also the best-selling vehicle in general for many years. This is quite an accomplishment that Ford fully intends to maintain once the redesigned F-150 appears beginning sometime in 2021. There's also no doubt the competition, specifically the Ram 1500, has also dramatically improved over its immediate predecessor, and Ford has clearly taken notice. The improvements, however, go beyond typical truck duties.

According to Bloomberg, who learned of this via inside sources who wish to remain anonymous, Ford plans to increase the size of the next F-150's touch screen by at least 50 percent. This means a 12-inch (if not larger) touchscreen that will also be capable of simultaneously displaying multiple functions, such as maps and audio controls.

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Currently, the F-150 has an 8-inch touch screen, which now pales in comparison to the new Ram 1500's 12-inch display. Even Chevrolet was shocked by the extremely impressive new Ram, hence the just ordered emergency refresh that will focus specifically on interior improvements. There's no reason not to assume the touch screen will be a significant focus.

The new Ram 1500 has since surpassed the Chevrolet Silverado 1500 as the number two best-selling full-size pickup truck, behind the F-150. But don't think for a moment that F-150 designers will simply lift the touch screen design from the also new Explorer and call it day. Hardly. The Explorer's tablet-like screen measures at 10.1-inches.

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via FCA
CarBuzz
via FCA

Also, there's a strong likelihood the new F-150's screen will fit vertically into the center stack in a similar fashion to the Ram 1500's layout. Traditional knobs, such as for volume control, and buttons will be located on either side. This massive screen probably won't come as standard but rather on higher-end models.

Chances are we'll see the next Ford F-150 premiere next spring or early summer – just in time for the first-ever summertime Detroit Auto Show in June. Production is slated to get underway around that time as well.

via FCA
via FCA
via FCA
via FCA

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