Nissan GT-R50 Heads To Goodwood With Million-Dollar Price Tag

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900k Euros propels the coachbuilt Nissan into hypercar territory.

The Nissan GT-R has the power and performance to keep pace with (if not embarrass) much more expensive exotics supercars. What it doesn't have is the styling (or the price tag) to go with it. But with the reveal of the GT-R50, Italdesign has Godzilla's design up to European standards – and with it, its price as well. Following its reveal a couple of weeks ago, Nissan has announced that it's bringing the GT-R50 by Italdesign to the Goodwood Festival of Speed. And in the process, it's revealed production plans.

Its eye-watering price tag of about €900,000 works out to over a million dollars in equivalent US funds, and along with the more elegant design, propels the Japanese sports car beyond supercar territory and closer to the realm of hypercars. At that price, Nissan and Italdesign will only build 50 examples, each individually catered to its buyer.

Though now owned by the Volkswagen Group, the design house founded by Giorgetto Giugiaro penned new sheetmetal for the brutish Datsun in collaboration with the manufacturer's own European and American styling divisions. It features a pronounced power bulge in the hood, a lower roof, and new vents, wings, wheels, and lights.

The show car is painted in Liquid Kinetic Gray, with gold accents. And the interior is enhanced as well with black leather and Alcantara upholstery, carbon fiber trim, and gold accents. Along with the new suit, the GT-R50 packs an enhanced version of Nissan's potent (if unrefined) 3.8-liter twin-turbo V6, now producing 710 horsepower and 575 lb-ft of torque. That's 118 more horses than stock. It also features a revised Bilstein suspension and Brembo brakes – all of which adds up to an altogether more exotic machine to celebrate the 50th anniversaries of both Italdesign and the GT-R.


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