Including an SUV, a convertible, and a truck.
Nissan has just revealed its ambitious electrification plan for the rest of the decade known as Ambition 2030. As part of this plan, the Japanese marque is aiming for an electrification mix of 50% globally by 2030, including its luxury Infiniti brand. In addition, the company will launch 23 new electrified models by 2030. As part of Nissan's presentation, it revealed four striking concept cars that make it hard to believe this is the same company making the conservative Leaf. The four concepts are called the Chill-Out, Max-Out, Hang-Out, and Surf-Out. Each one caters to a unique segment and buyer profile.
The Nissan Chill-Out is a next-generation crossover EV described as a "mobile haven." Riding on the same CMF-EV platform as the Ariya, it's clearly an EV for a new era. From the side, we can see that this coupe-style SUV is the same one that was teased in July. The Chill-Out has large wheels, intricate lighting, and the smooth lines that so often define modern EVs. If it mirrors the Ariya, expect the Chill-Out to produce close to 400 horsepower from dual electric motors.
Inside, a widescreen display has been set up in place of a traditional dashboard to create the perfect movie-watching car interior, so clearly, this vehicle boasts advanced autonomous driving tech. There is a steering wheel but it can be folded out of the way when not needed. It has coach-style doors for easy ingress and egress.
Next is the Nissan Max-Out, a futuristic convertible that is said to offer "dynamic cornering and steering response." It's a decidedly odd-looking thing with a low hood and elaborate lighting; wraparound lighting surrounds the occupants in the cabin. Although Nissan didn't confirm technical details, the hood looks like it could double as a solar panel. Inside, there's the same widescreen display as in the Chill-Out.
The next concept has a much more charming appearance. Called the Hang-Out, it's described as a utility vehicle that will alter your perception of mobile space. With sliding doors and a completely flat floor, the Hang-Out offers numerous options for spending time with family and friends.
The Hang-Out has swiveling seats - the front seats can swivel to face the ones at the back - and another configuration shows a cinematic setup with a giant monitor. The retro-modern styling is a success; this is an adorable SUV-type vehicle.
Finally, Nissan's fourth concept will find favor with thousands of Americans, including those who may otherwise be considering a Tesla Cybertruck. A pickup called the Surf-Out, it has a single-cab configuration with two doors ahead of the bed area. Nissan says the Surf-Out offers a variety of power sources and all-terrain capability. An unusual styling detail is the front area with a translucent panel where a grille would usually be, allowing you to look into the interior from this rather unflattering angle for anyone not appropriately attired.
With the bed area concealed by a tinted glass panel, the pickup is suddenly transformed into what looks like a coupe-SUV. At the back, the entire tailgate is a display that can be customized to show a variety of words or emojis. Inside, the Surf-Out has an entirely button-free cabin with nothing more than seats, a pedal, and a widescreen display.
Nissan's latest concepts were clearly designed by a team uninhibited by current automotive norms. Spacious cabins, dramatic styling, and flexible seating layouts characterize each one. It's obvious that they were designed to accommodate autonomous driving technologies too. It'll be fascinating to see the production versions of these concepts look like in the years ahead.