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Nissan Unveils The Ultimate Adventure Truck

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Explore the world by going anywhere.

If you're not familiar with the hobby of Overlanding, you're about to be. Defined as self-reliant adventure travel to remote destinations where the journey itself is the main goal, Overlanding is increasing in popularity and automakers, such as Nissan, have noticed. Presenting the one-off Nissan Destination Frontier Concept, which is making its live debut this weekend at the annual Overland Expo West in Flagstaff, Arizona.

Basically, Nissan decided to take its aging but still immensely popular Frontier midsize pickup truck and turn it into a highly capable overlander rig. What's more, the automaker claims the modifications came to a total of around $40,000, including the price of the donor Frontier itself.

In this specific case, Nissan started with a 2019 Frontier Crew Cab SV 4x4 Midnight Edition and modified it with a Nisstec 3-inch lift kit, Hefty Fabworks bumper, skid plates, and rock sliders, Leitner Designs bed rack, American Racing AX201 wheels, beefy Nitto Trail Grappler tires, Bajaj Designs LP6 Pro Lights, and an industrial strength winch. There's even a fridge for beers cold drinks.

Under the hood is the same and longtime dependable 4.0-liter V6 with 261 hp and 281 lb-ft of torque. Maximum towing capacity is rated at 6,720 pounds. Of course, one does not have to buy the Frontier Midnight Edition to create an overlander like this; it's all about having the right accessories.

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Nissan basically created a blueprint for Frontier buyers who want to go Overlanding. The base Frontier begins at a darn reasonable $19,090, making it America's most affordable pickup truck. "This special Destination Frontier is designed to do two things: first, demonstrate Frontier's durability, quality and reliability, even when traveling to remote destinations. And second, to help democratize the overlanding experience by showing a more affordable approach to the sport," said Tiago Castro, Nissan's director of light commercial vehicles.

There's no reason you can't go on the adventure of a lifetime if your bank account is only average. This wicked cool Frontier concept is proof.