The company is giving massive deals on every model to spark sales.
Car dealerships are reeling as consumers are forced to stay home in order to stop the spread of the coronavirus (COVID-19). While many non-essential businesses have been shut down, dealerships have argued that they should be allowed to stay open because people will still need to have their vehicles serviced. The sales departments are a different story but many dealerships still rely on those sales to stay afloat.
Some manufacturers, including General Motors, are now offering zero-percent financing to incentivize people to still buy new cars in the midst of this crisis. Based on the "special offers" page of its website, Volkswagen is now doing the same.
According to the VW website, the company now has a national offer for zero-percent APR financing for 72 months for highly qualified customers through Volkswagen Credit. The offer is valid on nearly all 2020 models including the Golf, Golf GTI, Jetta, Jetta GLI, Tiguan, Passat, Atlas and Atlas CrossSport.
It also applies to many leftover 2019 models including the Golf R, Golf SportWagen, Golf Alltrack, Beetle, and Beetle Convertible. This is a rare occurrence, as VW rarely puts any incentives or discounts on the Golf R due to its massive popularity. The national incentive ends on April 30th, 2020, so there is still plenty of time to claim the offer.
In addition to the low APR financing, VW is also offering great lease deals with $0 down, $0 security deposit, $0 first months lease payment, and $0 due at signing. Other automakers such as Ford and Genesis have responded to the national crises by offering to cover up to six months of payments for owners who have lost their source of income. 2020 will undoubtably be a down sales year for the automotive industry but now is the time to take advantage as a consumer if you can still afford to purchase a new vehicle.