Now You Can't Buy a New Chevy Cruze

Yep, you guessed it: GM has just issued a recall.

General Motors, some could argue, is being extremely cautious these days. As the whole ignition switch recall debacle continues, yet another GM model has been recalled, although it’s much newer than all of those Chevy Cobalts and Saturn Ions. The latest issue regards the 2013-14 Chevy Cruze. GM has just informed US and Canadian Chevy dealers to halt all sales of the Cruze effective immediately. There’s a problem with the airbags, specifically the driver’s side airbag inflator module.

Basically, the thing may not inflate in a crash. The airbag itself is made by a supplier called Takata Corp. Takata airbags are also involved in a separate, though unrelated, recall for cars made by Honda and Toyota. But still, the very fact that GM has issued the stop sale order isn’t good for its image. All told, about 33,000 Cruze models are affected. These cars are apparently a mix of dealer stock as well as some already sold. What really sucks for GM and Chevy is the timing of this in regards to sales. It’s the end of the month and the Cruze is currently the brand’s top-selling model. Chevy dealers obviously aren’t happy about this, especially since they were promised factory bonuses if they met certain sales targets.

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