Huayra R

Make
Pagani
Segment
Coupe

The Pagani C10 will debut in roughly two weeks in Milan, Italy. After months of waiting following the initial teaser, we'll finally get to see more than just the grainy leaked image.

Pagani posted a short clip to Instagram featuring founder Horacio Pagani drawing a sketch. The Italian hypercar maker was careful not to reveal too much, apart from the C10 name. Pagani became famous with the beautifully-named Zonda and followed it up with a jumble of letters known as the Huayra. Why the sudden change to a letter and number?

Pagani has a well-deserved reputation for adding some old-school flair to the hypercar market, and Pagani has previously explained that C10 is simply an internal designation.

The name is certainly as much of a secret as the car itself. You don't unveil a car in one of the world's fashion capitals and give it a dull, alphanumeric name as the Germans like to do.

So what do we know so far, given Pagani's tight lips on the new hypercar? The C10 will be powered by the same Mercedes-AMG sourced 6.0-liter twin-turbocharged V12 that debuted in the Huayra in 2012. The Huayra BC version produced 754 horsepower and 738 lb-ft of torque, but Pagani will dial it up to between 850 hp to 880 hp. In a world where the entry-level mid-engine Ferrari 296 GTB produces 819 hp, you better ensure that your multi-million dollar hypercar makes more.

And it's highly likely Pagani will likely get there without electrification.

In 2018, Pagani announced that it was preparing its first EV, even though its customers were not interested. The Italian manufacturer poured a lot of time and effort into hitting a 2024 deadline but scrapped its plans earlier this year in favor of more V12s, which its customers do want to see. We respect that.

Horacio Pagani could have tried to take a slice of the Rimac Nevera's pie but confirmed the scrapping of EV hypercar research just days after the European Union announced that it would cut niche manufacturers some slack. Automakers who sell fewer than 10,000 units in Europe have until 2035 to reduce emissions.

Like the Zonda and the Huayra before it, the C10 will be built in limited numbers and likely over the course of a decade or more. Throughout its lifetime, it will probably do less environmental damage than however many Ford Mustang Mach-Es are sold in a month.

But that's hardly the point. It's more important to note that the C10 will be available with either a sequential automatic or manual transmission. The latter is a must, as Pagani found out that some Zonda customers never purchased a Huayra because it was only available with paddles.

Some of the hardcore Huayra R's technology will be carried over to the new model, but not its bespoke naturally-aspirated engine. Pagani will likely use some of the braking, suspension, and aerodynamic advancements made on the track-ready special, however. We'll know more on September 12.