People Can't Stop Buying The Mazda CX-50

Industry News / 11 Comments

Some are being sold before they even arrive at dealerships.

Much to Mazda's delight, the CX-50 has entered 2022 with gusto and, despite being the newest addition to the lineup, is kicking up a sales storm for the brand. To be honest, we're not surprised. Aside from the handsome styling and premium-feeling cabin, it represents astonishing value in its class. While top models will set you back more than $41,000, the range kicks off at a more palatable $26,800.

In its first month on sale, the automaker managed to shift 1,700 units of the CX-50. It seems SUV-loving consumers are going crazy for Mazda's freshest model, with CX-50s reportedly spending just three days on showroom floors. In fact, 34% of these cars are spoken for within 24 hours of their arrival. More interesting still is the fact that Mazda retailers are pre-selling examples before they're even delivered.

2023 Mazda CX-50 Front-End View CarBuzz
2023 Mazda CX-50 Rear-Facing View CarBuzz
2023 Mazda CX-50 Lateral View CarBuzz
2023 Mazda CX-50 Front View CarBuzz

Before the introduction of the CX-50, Mazda's lineup was competent, if a bit bland. The newcomer introduces rugged but familiar styling and a wonderful cabin, along with some genuine off-road capability (AWD is standard). Customers are responding to this appealing mix of attributes by flocking to Mazda dealers in their droves - 61% of CX-50 buyers are new to the Mazda brand.

But this success may cause another problem. Analysts and industry experts say the advent of the CX-50 may kill its baby brother off for good. That may not be the case; Mazda's CX-5 is holding its own, with the equally handsome SUV posting its best April sales month ever; sales are up 10.2% compared to the same period last year. Perhaps the facelift bestowed upon the CX-5 is still enticing buyers.

2023 Mazda CX-50 Dashboard CarBuzz
2023 Mazda CX-50 Central Console CarBuzz
2023 Mazda CX-50 Rear Passenger Seats CarBuzz
2023 Mazda CX-50 Trunk Space CarBuzz
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Mazda's sales success is only poised for greater things in the coming months and years. The Hiroshima-based carmaker recently launched its most upmarket SUV yet, the CX-60. The plush Lexus rival heralds a new beginning for Mazda, as it hopes to tackle the luxury car segment. It may be an ambitious task, but the CX-5 and CX-50 have already shown us the company can build a semi-premium SUV exceptionally well.

The CX-60 won't make it to the United States, sadly, but we can expect the CX-70 and CX-90 to follow in the coming years. Both will take on more established, premium offerings in the USA but will counter with rear-wheel-drive platforms and smooth six-cylinder powertrains. The larger CX-90 will, finally, replace the aging CX-9 and spearhead the brand into its luxurious future.

2022 Mazda CX-5 Side Angle Driving Mazda
2022 Mazda CX-5 View Out Back Mazda
Interior Mazda
2022 Mazda CX-5 Front Angle View Mazda
2022 Mazda CX-5 Central Console Mazda
Interior Overview Mazda

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2022 Mazda CX-5 Side Angle Driving
2022 Mazda CX-5 Front Angle View
2022 Mazda CX-5 Central Console
2022 Mazda CX-5 View Out Back
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