Porsche Wants to Go 7-For-7 by Fighting the 5

CEO says seventh vehicle would allow a new product launch every year.

With the Porsche Macan rolling off production lines in Leipzig and headed for the US, Porsche’s sixth car is poised to bring its worldwide sales to an all-time high. But there's more to come from Stuttgart. Speaking at the Macan’s official launch, Porsche CEO Matthias Muller said that a seventh model is likely to be introduced in the near future. Adding a seventh model, he said, would fit perfectly into the company’s seven-year life cycle for its models, allowing it to roll out a new product every year.

If we had seven models we could have a major event each year, as well as the variants”, said Muller. Though he refused to elaborate, the most likely selection would be a BMW 5-Series-fighter, such as the Pajun (Panamera Junior) which we recently told you about. Taking on the likes of the Audi A6 and Mercedes-Benz E-Class, the Pajun should - in true Porsche form - offer more performance than its competitors. The Pajun has been imagined in various shapes and forms, but is expected to mirror the design language of the successful Panamera.

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