Ever heard of the Mitsubishi L200/Triton? It's sold as the Ram 1200 in the Middle East.
We can’t say we were entirely surprised when FCA CEO Sergio Marchionne announced last Friday an expansion of Jeep and Ram, the two most profitable brands the automaker has. Not only will the Ram 1500 continue to thrive, but a new mid-size truck is on its way. Autoblog has further learned that instead of basing this new truck for North America on the same platform as the Mitsubishi Triton/L200, what’s done for the Ram 1200 sold in various overseas markets, a new global platform will be utilized instead.
This makes sense considering it’ll be far more cost effective in the years ahead to have a single platform instead of the current arrangement. FCA clearly understands Ram cannot afford to miss out on the highly lucrative mid-size pickup truck market in the US, which has been making a major comeback. The reborn Ford Ranger is on its way and the Chevrolet Colorado/GMC Canyon twins continue to sell extremely well. The Toyota Tacoma is also thriving and Nissan is widely expected to launch a new Frontier in the near future as well. For Ram not to offer a mid-size truck of its own would simply look bad as well.
However, unlike the GM twins, the so far unnamed Ram mid-size will not cater specifically to US buyers; its first priority is a global truck, like the Ranger. Ram reportedly does not expect it to sell in large volumes in the US. North American Ram truck production is expected to take place in Mexico. When will the new truck arrive? Most likely sometime in 2022 and like all other upcoming Ram trucks, it’ll probably utilize a hybrid system. This will probably be the same system that’ll debut later this year in the all-new 2019 Ram 1500.