The refined Range Rover Velar is already getting the tuning treatment.
First introduced at this year’s Geneva Motor Show, the new Range Rover Velar is an incredibly sleek SUV positioned neatly between the smaller Evoque and the larger Range Rover Sport in Land Rover’s attempt to occupy every SUV segment. Its beautifully refined looks hint at a possible design direction for future Range Rovers. However, UK tuner Urban Automotive has tried to inject some vigour into the Velar with a new aggressive, yet tastefully subtle, body kit.
The first aftermarket tuning kit to be sold for the Range Rover Velar, Urban Automotive’s has enhanced the mid-size SUV’s exterior with new carbon fiber front and rear bumpers, a front splitter in exposed carbon fiber with a clear coat finish, front air intakes, and a rear diffuser. Premium daytime running lights have been integrated into the side carbon intakes, the wheel arches have been extended to house new beefy 23-inch forged alloys, and billet aluminium exhaust finishers in satin black cover a switchable valved exhaust system. Matching the gloss black alloys is a two-tone black and gloss black finish applied to the roof.
Overall, Urban Automotive’s widebody take on the Velar is aggressive without being too brash, so it shouldn’t offend loyal Land Rover customers. There’s no word how much the tuning package will cost over the standard Velar, which starts at $50,895. Currently, Urban Automotive is only offering the upgrade to gasoline-powered Velars, which range from a 2.0-liter four-cylinder turbocharged engine producing 247 horsepower, to the range-topping 3.0-liter supercharged model which produces 280 hp. Production of the customized Velar will commence in November, and Urban Automotive says it already has 14 orders with deliveries scheduled for early December.