Right-Hand-Drive Ford Bronco Could Still Happen

Off-Road / 1 Comment

Don't rule out the possibility of the Ford Bronco being sold outside the US just yet.

Deliveries for the 2021 Ford Bronco aren't expected to begin until next spring, but the reborn off-roader is already a huge hit for Ford. Reservations for the Bronco and Bronco Sport reached 165,000 in the US back in August, and the First Edition sold out in less than 24 hours.

Since the Bronco was designed with the US market in mind, we weren't expecting the off-roader to be offered in Europe. Supporting this theory is a comment made by a Ford spokesperson in Germany who explicitly said the Blue Oval automaker has no plans to offer the Bronco outside of the US.

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However, Ford hasn't ruled out the possibility of developing a right-hand-drive Bronco during a recent interview with Ford Authority.

"We've optimized for left-hand-drive," the Bronco's chief designer, Paul Wraith, told the publication. "But we did look at right-hand drive, and Bronco is intensely famous here in the US but it's pretty famous, or at least it was famous, elsewhere in the world. We're always open to do all sorts of things in the future, but right now, we're left-hand drive focused."

This suggests a right-hand Bronco isn't a priority for Ford right now, but it could still happen one day in the future if there's enough demand.

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If it does get the green light, a right-hand-drive version won't be difficult to develop, either. "Underneath the Bronco is its closest cousin - if you will - the Ranger…so the platform is capable of right-hand drive." Ford also offers right-hand drive variants of the Ranger in Europe, South Africa, and Australia.

Selling the Bronco outside of the US would help Ford boost the off-roader's sales, but it could struggle to pass Europe's stricter emissions regulations. Alternatively, it could make more sense for Ford to sell the Bronco in other right-hand-drive markets such as Australia as a more rugged alternative to the Ford Ranger, one of the country's most popular pickups.

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Front Angle View Ford
Source Credits: Ford Authority

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