We've known for a a while now that the Rolls-Royce Phantom is being discontinued, with the Zenith Collection sending the car out in style. Only 50 Zenith models will be made, split between Coupes and Drophead Coupes, and each one is customized to its owner's specifications. We've seen the car in promotional photos before but never in the metal, until now that is. Rolls-Royce Motor Cars Geneva shared shots of a Zenith Drophead Coupe that attended the 2016 Concorso d'Eleganza Villa d'Este on the shores of Lake Como, Italy.

While all cars in the Zenith Collection will be completely custom they will all share certain similarities. That includes the aluminum box in the center console where a piece of the Phantom's assembly line resides (seriously), a fridge that can store two bottles of champs, a picnic set and laser-engraved armrests. The engraving is of either Villa d'Este (Drophead) or Lake Geneva (Coupe). The engine remains unchanged, which means under the hood sits a massive 6.8-liter V12 churning out 453 horsepower and 531 lb-ft of torque. Overall this particular member of the Zenith Collection looks good, but we wish Rolls had done a little more to celebrate the (temporary) death of the Phantom.