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Save Thousands On Toyota's Most Hardcore Off-Roader

Pricing / 8 Comments

Rare incentives on the 2019 Tacoma TRD Pro won't last long.

Looking for a tough-as-nails, rough-and-tumble off-road pickup? You could do a lot worse than a Toyota Tacoma TRD Pro. And if you're inclined to agree, we have good news for you, because you could save a bundle if you buy one right now.

As Toyota prepares to roll out the 2020 model, CarsDirect reports that the automaker is offering virtually unprecedented discounts on the outgoing version. Just how much, you wonder? Between $1,500 and $6,000 – more than enough to put away for gas, tires, and beef jerky for wherever the dusty road may take you.

via Toyota
via Toyota

Where the base Tacoma – one of the longest-lasting trucks on the market – carries a base price of $25,850 in bog-standard SR trim, the top-of-the-line TRD Pro starts at $42,960... a good ten grand more than the TRD Sport ($32,545) or TRD Off-Road ($33,800) models. But some markets at least, like Southern California, Toyota's offering much deeper discounts than it usually does on the flagship of its mid-size pickup range.

Opt to buy one outright, CarsDirect finds, and you could get $1,500 cash back. But if you choose to finance it, you could pay as little as 1.9% for 60 months, plus a $750 bonus.

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via Toyota
via Toyota

Based on a modestly optioned $46k truck, that option works out to about $5,890 less than the usual 6% financing with no incentives. But you'd only have until September 3 to take advantage of the offer.

After that, Toyota is expected to begin replacing the 2019 model with the updated 2020 version, bringing with it new wheels, an around-view monitor, and LED lighting at both ends. But without the incentives, the new model would end up costing you considerably more. So if you've had your eye on a Tacoma TRD Pro, you'd better act fast.

via Toyota
via Toyota
via Toyota

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