Tennis superstar Maria Sharapova has become Porsche’s brand ambassador, signing an initial three-year deal.
Russiantennis superstar Maria Sharapova has been selected by Porsche to be their firstever global brand ambassador, with the four-time Grand Slam champion set torepresent the German carmaker for the next three years. Whilechoosing a woman for the role might raise some eyebrows given almost 90 percentof 911 buyers are men, Porsche is adamant the tennis champ is the perfect match, sharing similar attributes of elegance, power and charisma. Like a Porsche,she’s also pretty hot to look at and known for making a mean grunt when at full tilt.
Last year, Sharapova won a white 911 Carrera S Cabrio at the Porsche Tennis Grand Prix in Stuttgart, and she can now add Porsche to her impressive commercial portfolio that includes Nike, Tag Heuer, Tiffany & Co. and Samsung that brings her in a cool $30 million a year.