Teaser: Geneva-Bound Kia Concept Previews All-New Optima

Next-gen Optima to break cover later this year.

Kia has revealed a stylish new concept will be unveiled at the Geneva Motor Show next month, which is heavily tipped to preview the next-generation Optima. The Korean carmaker says the new D-segment model will be the 11th concept created by its European design studio in Frankfurt. Described as having “confident, powerful lines which sweep elegantly from Kia’s hallmark ‘tiger-nose’ grille towards the rear of the vehicle,” the new concept will provide “a spacious and versatile accessory to an active lifestyle.” The new Optima will hit showrooms later this year.

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