Detroit, you've been warned.
The one main segment Tesla is not competing in is pickup trucks, but that will soon change. CEO Elon Musk has long been known for making unrealistic (and sometimes outlandish) claims, ranging from production numbers to calling a scuba diving hero a 'pedo.' A lawsuit against Musk is currently underway for the latter. But no matter, Elon Musk, in the end, delivers the products he promised and the EV automaker's deeply loyal customers and those who seek to join the family will gladly put down deposits on new vehicles they haven't even driven yet or seen. We expect the same will happen for the upcoming Tesla pickup truck.
We've known the vehicle has been in the works for some time now and its reveal is nearly here. Musk has just confirmed via Twitter that the November target debut of the unnamed truck is on schedule. A follower asked Musk whether November would still be the month and he replied "No change."
This means we're only a few weeks away from the pickup truck the Detroit automakers are already concerned about. Ford, to its credit, is already testing all-electric F-150 prototypes and GM plans on doing the same soon. With massive amounts of instant torque on hand for towing and payload duties, EV pickup trucks could become the next big thing.
Rivian, who received a huge investment from Ford and Amazon, is also planning to enter the segment in the near future with its R1T pickup, which supposedly has a 400-mile range. Will Tesla's truck be able to match this? Perhaps not because the maximum rated range for any Tesla (the Model S) is 370 miles. Musk also replied to another Twitter follower regarding the truck's design, which he described as "cybertruck."
Musk added that it "doesn't look like anything I've seen bouncing around the Internet. It's closer to an armored personal carrier from the future." Last June, Musk stated "The goal is to be a better truck than a (Ford) F-150 in terms of truck-like functionality and be a better sports car than a standard (Porsche) 911." Bold words and we'll find out very soon whether Musk can back them up.