The Tesla Model S has been put on notice.
Despite never having built a single final-production car, Newark, California-based EV manufacturer Lucid Motors has been making headlines since its formation in 2007. The company's first saleable passenger vehicle, the Lucid Air sedan, had been set for a reveal at the 2020 New York International Auto Show in April, before the global pandemic put the kibosh on the show, foiling its plans.
Now, a make-up date has finally been set: September 9, 2020. That's when the production version of the Lucid Air will be unveiled at long last, via a "groundbreaking online digital reveal," complete with pricing and performance specs.
Things at Lucid Motors are heating up as the company prepares to start producing the new pure-electric sedan. Construction work on Lucid's Casa Grande, Arizona factory - the "first purpose-built EV production facility" in the US - is moving with "astonishing speed," and over the last 90 days alone, the EV manufacturer has hired on an additional 160 new employees.
In fact, the company doesn't seem to have missed a beat in doing the hard work of bracing for production, despite nation-wide lockdowns that have stifled economic activity across numerous sectors and kept non-essential employees from their offices.
Some Lucid Air details are known, even though the pure-electric sedan has yet to debut. The first variant to go on sale is expected to be the two-motor, AWD "Dream Edition" foreshadowed by Lucid's 2016 prototype, which, CEO/CTO Peter Rawlinson says, will use a 900-volt power system as opposed to the 400-volt systems employed by most EVs. Rawlinson also says that some variants of the Air will deliver up to 400 miles of real-world driving range, which would put the car on the same level as the Tesla Model S.
Pricing is yet unknown, but the Dream Edition is expected to cost north of $100,000, and a later three-motor version with as much as 1,800 pure-electric horsepower should start well above that.