The First US-Bound Chinese Automaker Wants A New Name

GAC

Because sounding more American matters in America.

It hasn’t happened yet but it will. And very soon. Chinese automakers have been dying to enter the highly lucrative US market, but so far none have been successful. The sole exception has been Geely, which gained access in a more indirect way by purchasing Volvo. And then there’s GAC, the sole Chinese automaker to display its cars and a concept at this year’s Detroit Auto Show. GAC is targeting a US market entry in late 2019, but according to The Drive, it won’t call itself GAC (and not because of Trump).

A GAC spokesperson told The Drive at Detroit that development of a new name is going on now, and it will also leverage its J.D. Power ratings, which GAC says are the best among all other Chinese brands, to help gain the American buyer confidence. GAC is also in the process of setting up its dealership and service network, and it’ll also take part in the National Automobile Dealers Association expo in Las Vegas in March. The key goal there is to find dealerships interested and willing to take on a Chinese brand. Now, which specific model is GAC, which will soon not be called GAC, be pushing the most, especially in Vegas?

You Might Also Like
Riding In Mad Mike's 800hp 'BadBul' Drift Mazda RX-8 Was Incredible
Riding In Mad Mike's 800hp 'BadBul' Drift Mazda RX-8 Was Incredible
Could A Used Audi RS Car Be The Ultimate Path To Awesomeness?
Could A Used Audi RS Car Be The Ultimate Path To Awesomeness?

The midsize GS8 SUV, which will likely have a starting price somewhere between $25,000 and $30,000. Americans love SUV crossovers and GAC is fully aware of that. GAC also plans to focus on entry-level models with a premium feel. "We are still at the planning phase," the GAC spokesperson said. "We know products with high quality are the foundation to gain the trust of American market. Based on that, we aim to provide premium vehicles at a reasonable price."

Here's How Aerodynamics Make The Lamborghini Aventador SVJ So Much Faster

Take a behind the scenes look at this amazing system.

Fake Lamborghini Murcielago SV Reverse-Engineered By Iran

The Chinese couldn’t have done it better.

Hennessey Trackhawk Is World's Quickest SUV

That's what a thousand horsepower will do for ya.

5 Things You Need To Know About The 2019 BMW X5

After driving the car for the first time, here are our key takeaways.

Watch The BMW M2 Competition Lap The Ring In 7:52

That was supercar territory not long ago.

Kim Jong-un Gets Classy With New Ride

So much for sanctions.

Drifting A 1,000-HP Corvette On Mountain Roads Takes Some Serious Skill

Thought drifting the entire Nurburgring was challenging? Try it in a 1,000-hp Corvette on a mountain road with no safety rails.

Hennessey Heritage Edition Ford Truck Makes More Power Than Anything You’ve Got

This crazy beast is even more powerful than the Ford GT.

What's Hot

Related Cars

Starting MSRP
$23,570
Starting MSRP
$24,000

Related Reviews

3 Reasons To Love And Hate A VW Passat Over A Honda Accord
Feature
17
3 Reasons To Love And Hate A VW Passat Over A Honda Accord
2017 Honda Accord Review
Honda Accord Sedan
0
2017 Honda Accord Review
2018 Toyota Camry  Review
Model Overview
0
2018 Toyota Camry Review
2018 Honda Accord Test Drive Review: Rising To Reputation
Test Drive
17
2018 Honda Accord Test Drive Review: Rising To Reputation
2018 Toyota Camry Test Drive Review: Not Your Grandparent’s Camry
Test Drive
44
2018 Toyota Camry Test Drive Review: Not Your Grandparent’s Camry