New concept reveals a bright future for the nascent brand.
Polestar would have preferred to debut its latest creation at the 2020 Geneva Motor Show, but like so many other automakers has been forced to do it online. Introducing the stunning Precept Concept. Like the new Polestar 2, production of which just got underway in China, the Precept Concept is an all-electric vehicle that not only hints at future production vehicles but is also an incredible display of cutting-edge technology.
The Precept name was chosen because it heavily previews what's to come. Up until now, the Polestar 1 and Polestar 2 were originally Volvo designs, but future Polestar models will feature their own unique brand designs. "Precept showcases our future, not as a fancy dream or something out of a sci-fi movie. This is our reality, to come," said CEO Thomas Ingenlath. In all, there are three main areas the concept focuses on: sustainability, digital technology, and design.
The interior is completely vegan, composed of sustainable materials like recycled plastic bottles for the headlining texture. The seat covers are 3D-knitted from 100 percent recycled bottles. There's even recycled cork from wine bottles that's been turned into vinyl for the seat bolsters and headrests. In all, these composite materials reduce overall interior component waste by 50 percent coupled with an 80 percent reduction in plastic.
Step inside and you'll find an updated version of the Polestar 2's Android infotainment system. There's a 15-inch digital interface whose settings users can personalize. Authentication is done via the Polestar Digital Key. A 9-inch horizontal display provides other vital information. There are even eye-tracking monitors that pay attention to where the driver is looking, enabling vital display details to appear larger and/or brighter. Proximity sensors also adjust to what's displayed on the screen based on where the user's hand is located. In other words, the screen's brightness and content adjust based on passenger movements. It'll even present information based on what it detects users are doing.
Regarding design, the Precept Concept is very much an evolution of the Avant-Garde theme. The front wing, which is integrated into the hood, improves airflow by reducing turbulence - a critical key for efficiency - while air ducts behind the front wheels allow air to exit. All four wheels measure at 22-inches and feature aerodynamic inserts. For Marvel fans, Thor's hammer front light signature splits along the edge separating the hood and front bumper. Incorporated into the roof is a LIDAR pod that will, one day, aid in autonomous driving.
The fastback styling is augmented by suicide doors, though we doubt these will be in any future production model. The interior boasts significant rear legroom for maximum comfort, made possible by a long-wheelbase where the batteries are housed. LED markers on the C-pillars indicate charging status. Overall, the Precept Concept is a marvelous display of modern and slick Swedish design inside and out, augmented by digital technologies and tons of clever uses of recycled materials.