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The Luxurious Lexus LS Is Now Cheaper Than Ever Before In The US

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The luxury sedan is nearly $4,000 cheaper than its predecessor despite having more power, comfort, and safety features.

Lexus is gearing up to launch its all-new 2018 LS flagship sedan in the US, and to make it more enticing the automaker has announced its starting price will be cheaper than its current long wheelbase predecessor while significantly undercutting its German rivals, despite offering more power, comfort, and safety than before. The new Lexus LS starts from $75,995 including a $995 destination and handling fee, making it $3,820 cheaper than its predecessor.

Its hybrid sibling, the Lexus LS 500h, on the other hand, has a starting price of $80,505, while the LS 500 F Sport has a price tag of $81 995. Lexus also confirmed that the US promotional campaign for its flagship sedan will kickoff with a commercial during the 2018 Super Bowl featuring the 2018 Lexus LS. "The 2018 LS is one of the most important launches in our brand's history, so it makes sense for us to use a stage like the Super Bowl to showcase it to our customers. The LS not only offers unsurpassed performance, style and luxury, its competitive pricing makes it a great value as well," said Jeff Bracken, Lexus Group Vice President and Division General Manager.

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Riding on the automaker's new GA-L platform the 2018 Lexus LS 500 is powered by an all-new 3.5-liter twin-turbo V6 with 416 hp and 442 pound-feet of torque, making it a substantial upgrade over the outgoing car's 386 hp and 367 lb-ft of torque. Alternatively, the LS 500h combines a 3.5-liter V6 gasoline engine and two electric motors to deliver a combined output of 354 hp. As standard, every Lexus LS model is equipped with the automaker's advanced Lexus Safety System+. This includes a Pre-Collision System with Pedestrian Detection, Intelligent High Beam headlamps, Lane Departure Alert and All-Speed Dynamic Radar Cruise Control with Lane Keep Assist.

New to the 2018 Lexus LS is an optional Safety System+ A that adds Pedestrian Alert, Active Steering Assist, Front Cross Traffic Alert, Road Sign Assist, Lane Departure Alert with road edge detection and the semi-autonomous Lexus CoDrive, which combines Lane Trace Assist and All-Speed Dynamic Radar Cruise Control. In addition, several packages have been announced for the 2018 Lexus LS 500 and LS 500h. For $3,730, the Interior Upgrade Package adds quilted-stitch, perforated semi-aniline leather-trimmed interior, 28-way power driver's seat with multifunction massage, power front seatbelt buckles, heated rear seats, and more for $3,730.

Also available is the Luxury Package for $12,290 for the standard RWD model and $12,270 for the AWD model, which adds a 28-way power passenger seat with multifunction massage, passenger-seat power cushion extender, 18-way heated and ventilated power-reclining rear seats with memory, remote adjustment for passenger seat, and four-zone climate concierge. Available only on the standard LS 500 is the Executive Package, which adds butterfly power-retractable front headrests, 22-way power rear seats with butterfly headrests, as well as memory and multifunction massage. For the RWD model, it can be added for $17,100 while RWD model owners will need to shell out $17,080.

Hybrid owners aren't completely left out however, as Lexus is offering the Executive Package with Kiriko Glass available for both the LS 500 and LS 500h. In addition to the equipment included in the Executive Package, the Kiriko Glass version adds Kiriko glass interior door trim, and hand-pleated interior door trim costing $23,100 on the RWD LS 500 and $23,080 on the AWD LS 500. For the LS 500h it costs $23,080 on the RWD model and $23,060 on the AWD version. Last but not least, an F Sport Performance Package for the RWD LS 500 F Sport adds dynamic rear steering, variable gear-ratio steering, and active stabilizers for $9,700.