The Massive GMC Hummer EV Just Got An Equally Big Price Increase

Pricing / 20 Comments

Automakers just can't stop parts prices from going up.

We are witnessing price increases across the board as automakers struggle to cope with supply chain shortages and increased production and assembly costs. BMW's entire 2023 lineup just went up in price and all-electric brands like Rivian have seen massive price hikes. Don't even get us started on how many times Tesla has raised its MSRPs in the past year. General Motors is the latest victim of rising costs, as the 2023 GMC Hummer EV Pickup and 2024 Hummer EV SUV are both about to get more expensive.

"New GMC Hummer EV reservations placed on/after June 18th will see an increase of $6,250 USD to the base MSRP due to the increase in the price of commodity parts, technology and logistics," the company said in a statement. That means you only have until the end of today to lock in the $79,995 price for the base EV2 version of the pickup and SUV.

2022 GMC Hummer Frontal Aspect CarBuzz
2022 GMC Hummer Front View CarBuzz
2022 GMC Hummer Rear View CarBuzz

If you want the cheapest possible Hummer EV Pickup or SUV, which won't arrive until spring of 2024, the cost will now be $86,245. The top EV3 trims will now start at $106,245. As for the Edition 1 models, those are already sold out, so reservations should be held at $110,295 for the pickup and $105,595 for the SUV. Deliveries of the former are already underway while the latter start early next year.

At least GM is letting current reservation holders keep the previous pricing, not changing prices overnight and getting sued like what happened with Rivian. GMC says it currently has 77,500 reservations, all of which are now locked in at their original base price. Starting this summer, EV3 Pickup customers be allowed to build their vehicles with paint colors and options like the Extreme Off-Road package and 24-module battery.

2022 GMC Hummer Rear Angle View CarBuzz
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GMC is quick to point out that "final pricing is determined based on selected options and packages, as well as the price the customer and dealership agree upon at the time of vehicle ordering." That last part is crucial because it allows dealerships to mark up the vehicles despite repeated warnings from GM. We've already witnessed several Hummers sell for over $200,000 on online auction websites, proving that the wealthy rather pay an enormous premium rather than wait for their truck to be delivered. Having that kind of throw-away income must be nice.

2024 GMC Hummer SUV Front Angle View GMC
2024 GMC Hummer SUV Top View GMC

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