Phantom

Segment
Sedan

Since launching in 1925, the prestigious Phantom has been the flagship luxury sedan in the Rolls-Royce range. For the first time in 13 years, an all-new Phantom is being revealed at a special event in Mayfair, London, later this month, where it will be reunited with its ancestors including John Lennon's eye-catching Phantom V. Compared to the last model, the new eighth-generation Phantom's design will be evolutionary rather than revolutionary, sporting a revised grille and new lightweight aluminium shell.

With its timeless design, we wouldn't be surprised to see the Phantom still being sold in 2050. But how will the design evolve? That's a question render artist Matthew Parsons has tried to answer, envisioning the Phantom of the future with a more radical design. While each generation of the Phantom has adopted conservative looks to retain its brand identity, Parsons' design is inspired by the revolutionary Vision Next 100 Concept commemorating BMW Group's 100th anniversary. Parsons has done a commendable job at creating a futuristic design that still looks like it belongs in the Phantom family, blending the distinctive front-end and grille with slim headlights and a dual-tone paintjob.

Being based on the Vision Next 100 Concept, it's probably safe to assume Parsons' design has a zero-emission electric powertrain instead of a combustion engine and autonomous driving capabilities. As for the soon-to-be-revealed eighth-gen Phantom, we're expecting the new flagship to retain the previous model's 6.7-liter V12. It should also be more fuel efficient and more agile when thrown around corners thanks to BMW's underpinning aluminum space frame. Also expect to find some of BMW's latest driver assists in the redesigned cabin.