The Rolls-Royce Cullinan SUV Will Finally Debut Next Year


The Bentley Bentayga has been having way too much fun all by itself.

We’ve long known Rolls-Royce has been developing and testing its first-ever SUV, the Cullinan, and this Bentley Bentayga rival apparently has a launch date. According to Autocar, the Cullinan will make its debut some time in 2018. We’re guessing Geneva next March. What’s funny is that the name Cullinan isn’t even official; Autocar points out the vehicle is referred to internally as Project Cullinan. Chances are the name will stick, and Rolls-Royce will likely get its pre-launch marketing campaign, complete with teasers galore, up and running fairly soon.

What we do know about this uber luxurious SUV is that it’ll come powered by a version of the Phantom sedan’s 6.8-liter V12, and a lot of its technology is being derived from parent company BMW. As is the case with the Bentayga, a plug-in hybrid version is also in the works, but it probably won’t be ready for the initial launch. A diesel offering, however, is out of the question (imagine why). Also like the Bentayga, the Cullinan will have some off-roading capabilities, thanks to an all-wheel-drive system. We don’t know whether it’ll be Range Rover off-road capable, but owners won’t find themselves totally stranded.

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Pricing will easily be comparable to that of the Bentayga, which kicks off at about $230,000. Toss in additional packages and bespoke options, and many owners will comfortably be shelling out somewhere north of $300,000. We doubt Rolls-Royce will have any difficulties finding customers. Rather, it's main problem will be whether or not it'll be able to keep up with demand.