And it happens to be in Detroit.
The coronavirus pandemic is not only a health crisis but also an economic one that has led to mass layoffs and a likely recession. Automakers' production lines have come to a halt, sales appear to have decreased, and major auto shows have been canceled outright. However, one auto show which takes place entirely outdoors is still proceeding as planned.
The Detroit Free Press reports the annual Woodward Dream Cruise is still scheduled to take place this August. Just last week, organizers for the Pebble Beach Concours d'Elegance officially announced the event's cancellation for 2020, also initially set to take place in August. In fact, the main Pebble Beach events were planned for Sunday, August 16 while Woodward will take place the day before.
"Please know," said Woodward president Michael Lary in a statement, "that we are working to deliver the same caliber of family-fun activities that you have come to expect for the past twenty-five years." The show "is continuing as planned in August."
What makes Woodward different than Pebble Beach, another outdoor-only event? The answer is not much. People congregate along Woodward Avenue in the heart of Detroit to watch a parade of cars, trucks, and hot rods cruise on by. Everything from the iconic Ford Mustang, the Chevrolet Corvette, to newer exotics such as the Hennessey Venom GT, participate in the parade. While those driving the vehicles are likely not to be in danger of catching (or spreading) the coronavirus, the same can't be said for onlookers. In past years, the show has drawn crowds numbering around 1.5 million people. Some 40,000 vehicles also take part.
As the cars cruise on by, spectators interact with one another, purchase food from vendors, and take countless photos. Ford has traditionally been the show's chief sponsor, but there's no word yet from the automaker whether or not it'll continue in this role. It's also important to note that the state of Michigan is currently under strict stay-at-home orders, though some restrictions to allow some businesses to reopen will soon be lifted.
Basically, the show's organizers are betting that life will be back to normal in three months' time. The coronavirus, specifically a second wave, could have other plans.