This is something special.
The Land Rover Defender has evolved from an all-conquering off-roader into a more sophisticated luxury product, and it's new price matches its spiff. However, that unattractive sticker price has helped Land Rover turn its fortunes around. As the traditionally utilitarian vehicle has morphed into a designer accessory, it has now grabbed the attention of the well-heeled. Sure, there are some who will turn the Defender into a more capable vehicle that can do what it was originally intended for, but the real money lies in bespoke customization. That's something that Heritage Customs, co-founded by Niels van Roij, is particularly adept at. And the options are endless.
Designer Niels van Roij says that nothing is off-limits, and that any theme can be applied to the vehicle, even if it means a vehicle "symbolizing a Caribbean island." As the above video explains quite well, the Heritage Customs process sets up clients with a custom build that suits their exact tastes. Heritage can also source an older Defender if you don't already own the vehicle you want to enhance.
Once the vehicle is obtained, you can choose from numerous custom touches. As these photos show, Heritage is fantastic at fitting aftermarket body parts that look as good as the originals. And with multiple wheel and fascia upgrades available for various Defender models, making the exterior stand out from the crowd can be easily achieved.
Even the paint can be of a totally unique shade that you can help co-develop with Heritage, while the cabin opens up a vast range of possibilities when it comes to materials. Different types of leather, denim, wool, or tweed can be used to trim your interior, and the cargo area can be finished in teak wood. Little details can be customized too, from fender vents and treadplates to copper accents. Once the Defender is complete, Heritage Customs tests it on a variety of surfaces to ensure quality. There's no word on what the average build costs, but with so many options, it shouldn't be difficult to imagine someone spending six figures designing their dream Defender.