Toyota Says It Will Increase GR Corolla Production

Industry News / 3 Comments

Maybe this will stop people from trying to flip them for profit.

Demand for the GR Corolla has exceeded Toyota's expectations, so the Japanese automaker plans to increase production. "We are seeing a ton of enthusiasm and excitement for the GR Corolla, especially the Circuit Edition," says Michael Tripp, Toyota vice president of Marketing and Communications. "When Toyota GR fans speak, we listen and our plans are to increase GR Corolla volume and continue offering the Circuit Edition as part of the GR Corolla lineup in 2024."

Perhaps increased production means there will be enough cars to go around, and buyers won't have to pay insane dealer markups anymore.

As a reminder, the 2023 Toyota GR Corolla comes in three trim levels: Core, Circuit Edition, and Morizo Edition. We already knew the Morizo Edition would carry into the 2024 model year, but the Circuit Edition was not yet confirmed, until now. Toyota will only build 1,500 Circuit Editions for MY 2023 but has not stated if the same number will be produced for 2024.


The Circuit Edition has likely drawn strong demand from enthusiasts due to the sporty features it adds over the Core trim. These include a vented bulge hood, forged carbon fiber roof, gloss black rear spoiler, front and rear Torsen limited-slip differentials, and red-painted brake calipers. The differentials and red brakes are available optionally as part of a $1,180 Performance Package on the Core, but those other features are not.

Inside, the Circuit gains Brin Naub suede and synthetic leather seats, heated front seats, heated steering wheel, Morizo signed shift knob, and an eight-speaker JBL audio system. Only the heated seats and audio system are available optionally on the Core.

Engine Toyota

Toyota says that the 2024 GR Corolla Circuit Edition "will carry over some of the standard features of the 2023 model," but that doesn't guarantee that next year's model will be exactly the same. For 2023, the Circuit Edition is available in Ice Cap, Supersonic Red, and Heavy Metal, so perhaps Toyota will change up the colors for 2024.

More details will arrive later this year, and Toyota has not confirmed Circuit Edition production for 2025 and beyond. Toyota has already expressed interest in building more special editions, but it's unclear when those will arrive.

Dashboard Toyota
Front Chairs Toyota
Gearbox Controls Toyota

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