Dealership

Unique Rolls-Royce Dawn Mayfair Is The Ultimate In Exclusivity

This is said to be one of the most exclusive Rolls-Royce models ever made.

From the bespoke Ghost and Wraith created specifically for South Korea, to the last ever Phantom Drophead Coupe, there’s been no shortage of one-off luxury machines from Rolls-Royce lately. This latest limited-edition model was made in honor of H.R. Owen to celebrate 85 years of the flagship Rolls-Royce Motor Cars London car dealership. Dubbed the Dawn Mayfair Edition, this classy convertible is being hailed as “one of the most exclusive Rolls-Royce models ever made,” sporting exquisite details unique to the model.

Standout bespoke features include the world’s first copper dashboard to ever grace a Dawn, as well as embroidered treadplates that read “Special Commission – Mayfair Edition One of One.” Matching the decadent dash is a Berwick Bronze exterior that “adds a special sense of occasion,” and the unique finish has also been applied to the audio speakers and Arctic White seat bullets. The exclusive car was designed by Rolls-Royce Motor Cars London staff, drawing inspiration from the world of high-end horology (the study and measurement of time), who collaborated with the design studios at the company’s headquarters based in Goodwood.

“We are delighted to welcome this ultra-rare car to Rolls-Royce Motor Cars London, appropriately on an anniversary year for the dealership,” said Claus Andersen, Brand Director of Rolls-Royce. “Our clients value exclusivity very highly indeed, and this 1 of 1 Dawn Mayfair Edition has that overwhelming exclusive appeal. The success of the Berkeley Square showroom has put us in a position to be able to offer such a stunning car, and we’re excited to find its very lucky owner.” No price was given, but it’s safe to say that lucky owner will need to hand over a small fortune to own this ravishing one-off Rolls-Royce Dawn.

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