Video: Bikini Babes Get Dirty with Donuts & Milk for Scion iQ Campaign


Is this a stroke of marketing genius or has Scion lost the plot?

For a new online campaign for the recently launched iQ, Scion has put together a series of warped commercials. The idea is pure genius in its simplicity: passengers, ranging from bikini-clad babes to hairy bikers, attempt to gorge on donuts and drink large glasses of milk while the city car does tight donuts in a parking lot. We would love to have been at the marketing meeting when that idea was put forward.

The four spots are dubbed BABES 'N' DONUTS, DUDES 'N' DONUTS, BIKERS 'N' DONUTS and COPS 'N' DONUTS and you can check them out at the Scion website. We uploaded our favorite, no prizes for guessing which one that was.

You Might Also Like
7 Must-See Drag Races That You Need To Watch
7 Must-See Drag Races That You Need To Watch
Hennessey Monsters With Over 1,000 HP
Hennessey Monsters With Over 1,000 HP
Fake Lamborghini Murcielago SV Reverse-Engineered By Iran

The Chinese couldn’t have done it better.

Hennessey Trackhawk Is World's Quickest SUV

That's what a thousand horsepower will do for ya.

5 Things You Need To Know About The 2019 BMW X5

After driving the car for the first time, here are our key takeaways.

Watch The BMW M2 Competition Lap The Ring In 7:52

That was supercar territory not long ago.

Kim Jong-un Gets Classy With New Ride

So much for sanctions.

Drifting A 1,000-HP Corvette On Mountain Roads Takes Some Serious Skill

Thought drifting the entire Nurburgring was challenging? Try it in a 1,000-hp Corvette on a mountain road with no safety rails.

Hennessey Heritage Edition Ford Truck Makes More Power Than Anything You’ve Got

This crazy beast is even more powerful than the Ford GT.

Ford Imagines A Future With No Traffic Lights

Stopping at junctions could be a thing of the past in the future.

One-Off Ferrari 330GT Speciale Is A 50-Year-Old Dream Come True

This stunning coachbuilding project is a tribute to legendary Italian designer Giovanni Michelotti.

What's Hot