Jay Leno gave it to a lucky (and generous) benefactor
The Arteon is without a doubt the most elegant model that Volkswagen currently offers (or soon will, at any rate). Maybe not elegant enough to stand out at Pebble Beach, mind you, but its manufacturer's generosity – and a bit of star power – put it front and center at the Concours d'Elegance this year.
The automaker donated the coupe-like sedan for a charity drawing that saw one benefactor drive home in the 2019 Volkswagen Arteon SEL Premium R-Line, complete with a 2.0-liter turbo four sending 268 horsepower to all four wheels through its eight-speed automatic transmission.
On hand to deliver the vehicle on the awards ramp at the Pebble Beach lodge was none other than Jay Leno, the former talkshow host we all know for his unrivaled car collection as much as for his showmanship.
The proceeds are earmarked towards the Natividad Foundation and the 172-bed hospital it runs in Salinas, right there in Monterey County where it's served the local community for over 130 years. Volkswagen didn't say how much the event raised, and has yet to release US pricing for the all-new model.
For reference, the previous (Passat) CC started at just over $35,000 when it was last offered in 2017. And in SEL Premium trim, with 4Motion, and the R-Line package, a model like this should land at the top of the heap.
“We are thrilled that the Arteon has helped raise money for high-quality health care and trauma services through this charity drawing,” said Hinrich J. Woebcken, President and CEO, Volkswagen North American Region. “Volkswagen is proud to have worked with the Pebble Beach Concours d’Elegance and the Natividad Foundation, in their commitment to raising the bar for local health care.”