A brave and stupid man. That's who.
This video from DPCcars is unfortunately very short, but what you do get to see defies all logic and reasoning. Here we have a vast desert and a Lamborghini Aventador Roadster. The typical thing to do is haul ass on the white-hot pavement, taking advantage of a road located in the middle of nowhere. That'd make for a fun video but it wouldn't be nearly as crazy as off-roading your supercar in the sand. That's what happens here, and it is glorious in both its stupidity and audacity. Topless Lamborghinis aren't built to drive through the desert sand, folks.
Still, we can't deny that this looks like a ton of fun, especially if the car you're driving is not your own. There's also a brief cut away to a flaming exhaust because awesomeness. Yup, it's that kind of video.