It's not a ploy to sell more Cherys.
After a supercar crash in Beijing last week, China onceagain blocked the word ‘Ferrari’ from all search engines using the country’s internet infrastructure. The crash killed two passengers and injured the anonymous21-year old driver of a Ferrari 458 Italia. With three riders crammed into the two-seater, this was another in a series of local rich-kids crashes involving impressiveFerraris - usually driven illegally or recklessly. The search ban came almostimmediately after each of these crashes.
It seems that local authorities don’t want their citizensfinding out the identities of these privileged few. They did the same a coupleof years ago, when the son of a presidential aide crashed his black Ferrari-and the two half-naked ladies in his passenger seat. Likewise, this happenedwhen impeached politician Bo Xiali’s son was rumored to be flying around thecapital city in a Red Ferrari, and search engines quickly blocked the make andcolor combination. But with social networks raging about this, it seems thesecret identity of the Chinese Ferrari Boys won’t last long.