The Zonda Riviera is the only one of its kind, and sold for nearly $6 million in Saudi Arabia on Friday.
There may some day be a limit to how much people will spend on exotic European hypercars... but we haven't found it yet.
Just look at this Pagani. It's a Zonda, of the type made from the 1990s until just a couple of years ago – not a modern Huayra. But like most of the other few that Pagani made, the Riviera edition is a one-off in its unique specification. And it sold this past weekend for a whopping $5,885,000 – roughly two and a half times what Pagani charged for the Huayra BC, and enough to set a new record for the marque.
This particular hypercar actually started its life as a Zonda F – one of 25 such coupes (and another 25 roadsters) made over a decade ago. But its owner sent it back to the factory in Modena in 2017 to have it upgraded to 760 spec, its 7.3-liter naturally aspirated Mercedes-AMG V12 upgraded from its original 594 horsepower to an altogether more substantial 750 hp. It also received a cosmetic and aerodynamic makeover, repainted from yellow to white with blue and exposed carbon-fiber accents. It was the only one so specced, and commanded an undoubtedly princely sum when the gavel dropped.
"The Pagani Zonda Riviera certainly stole the show and attracted lots of interest," said Silverstone Auctions managing director Nick Whale. "To achieve this figure and set a world record auction price for a Zonda is quite astounding."
Though it was the top lot of the sale, the Zonda wasn't the only exotic set of wheels that Silverstone Auctions sold in the Saudi Arabian capital of Riyadh on Friday. Along with it was a yellow McLaren P1 that sold for $1.12 million, a unique blue Ferrari F12 TdF that went for $909k, a Mercedes SLR McLaren Brabus Roadster ($278k) and a '95 Porsche 993 Turbo ($246k). All told some $16 million changed hands over the course of the day.