But is it more than the other Italian supercar maker?
When selling high-dollar supercars like Lamborghini, sales volumes always remain relatively low. But this has changed recently with the introduction of the Lamborghini Urus, which has doubled the company's sales numbers. In fact, the Urus now outsells Lamborghini's other two models, the Aventador and Huracan, combined.
According to Bloomberg, Urus sales have had a pronounced effect on Lamborghini's valuation. The Italian automaker is now valued at $11 billion, putting it in prime position for an initial public offering for its owner, Volkswagen Group.
Fiat Chrysler took a similar path with a Ferrari IPO a few years ago and the results have been mostly good. Bloomberg Intelligence analysts Michael Dean and Gillian Davis say rising Urus sales and the introduction of an Aventador replacement and hybrid supercar in 2020 should lift the company's margins above 30%.
"VW's partial IPO of Traton trucks sets the stage for further corporate restructuring, which should include a Lamborghini IPO, in our view," Dean and Davis said.
VW Group's corporate structure is a bit tricky, which could be the biggest barrier preventing an IPO. Like Ducatti, Lamborghini is officially owned by Audi and the VW Group has said, "there is currently no decision to change the structure of the Audi group." Porsche has also been touted as a possible IPO target in the past but VW Group's owners, which include the Porsche and Piech families, the state of Lower Saxony, and the Qatar Investment Authority, have been reluctant.
Ferrari has more than doubled its stock price since going public but Aston Martin, which also offered an IPO in 2018, has seen its shared drop by 70%. There is no guarantee that even if sales continue to increase, a Lamborghini IPO would be a success. But with new products just around the corner, we have no doubt Lamborghini sales will continue to increase and the company's biggest problem will be capping production to keep exclusivity.